5 Habits of Web Developers at Martand Techologies (An IT Company)

There has always been a fine line which separates good from great. This impression implies on every aspect of  life, business and profession, web development is no exception. You might have come across with many ‘good’ web developers who claim to deliver value to business with their services, but when it comes to developing a solid web presence, you certainly need a developer with exceptional zeal and capabilities to go beyond boundaries. 

At, Martand Technologies, we have a team of expert web developers in Delhi, India, who possess skills and industry expertise to transform challenges into opportunities. Along with the technical prowess in web development technologies, our web developers are proudly characterized by following traits that should every programmer or developer should have to be great. 

Passionate to exceed limits

Our website developers are passionate about what they do. They put their heart and soul into each project to come up with solutions that are second to none. 

Habit to learn

Learning has always been an extension of passion. A person with no zeal to learn is almost dead. Our developers believe that learning is an extension of passion and work on a continuum of improvement and innovation to achieve success. 

Maintain balance between principle and practice

Our developers don’t deliver impractical solutions and never imply solutions without evaluating them. They do develop web applications on sound principles while keeping in mind time, scope quality constraints. 

Strive to focus on value

Our developers understand the importance of your projects and its goals. They provide solutions that help your business grow to the newer heights of success.

Believe in team work

Our developers work cohesively to achieve common goals, which helped us to emerge as the best web development company in Delhi. Their habit of working together and sharing knowledge have helped many businesses create and manage their online presence successfully.

So, if you really need to develop an enviable online presence, web developers at Martand Technologies would love to help you. Give us a buzz for further information.

Can SEO and CRO play well together?

An effectively optimized website through search engine in considered to offer great traffic flow towards the website, promising great results online. But in order to convert traffic to customers, CRO plays a pivotal role. It is often clear that although with SEO (Search Engine Optimization) you will increase your search results but CRO offers optimal conversion rate.

Here are some important points that justifies important principles that apply to both CRO and SEO:

  

Your website will achieve better search engine ranking with great focus on single page or service, improving the conversion rate as well.

·         Clear and relevant headlines prove to be an important factor in improving both SEO and CRO.

·         Replacement of complex content and animation.

·         Use of clear content hierarchy with proper meta tags, headings will help in increasing the conversion rate followed by high search engine visibility.

Further Conversion Rate Optimization together with SEO can offer other advantages as well:

First: A page that more optimized in terms of conversions will be considered to be more usable and visitor-friendly fetching leads. 

Second: Index pages that are frequently updated will keep the website layout fresh and attractive.

Third: The page the conversion optimized will be including more relevant keywords that matched the needs of the audience online. 

In order to the get a strong brand image online you must opt for Delhi SEO services that have the power to offer effective visibility online. 

Martand Technologies is an expertise SEO services company Delhi that offers professional services that drive high traffic flow towards the website and generates high profits.

Amazing Mobile UI Design Patterns Unleashed from Industry Popular Apps

Today the world is becoming app-centric. So designing a user interface for  a mobile application that offers the best way of addressing is crucial. This has created great opportunities by developing mobile UI design patterns that deliver a great user experience and delivers highly modern and simpler engaging UI approach.

Here are some of the important features that offer amazing mobile UI design patterns:

Action Bars: The action bars offer quick access to the most frequently used actions, clearing the clutter pattern that appears.

Feature of Social login: The most effective mobile application UI designs include quick access feature of social platforms, paving a way towards a tailored designing approach.

Huge buttons: Huge buttons can help in offering swift and simple navigation, making the user accomplish the task often quickly.

Discoverable controls: With best UI design patterns it offers many discoverable controls to the user, thereby offering quick access to the user each time.

Notification: The easily accessible notification panel is one other important and often amazing pattern that help the user easily highlight and stay updated with the ongoing activity.

Interactive content: This is one the features that offer an augmented reality to the mobile app. With different content layers for users, this is one of the most playful UI designs.

Want a fabulous mobile web design services in Delhi?

Get to the bestWebsite design company in Delhi.

Martand Technologies has some of the Best web designers in Delhi who creates a website that works flawless on all platforms. With a right infrastructure and latest designing technologies, we reward the business of the clients with the right amount of traffic and the growth model.

Let your website speak volume in online marketplace with PPC advertising services

Pay-per-click advertising, or PPC, is a form of an online advertising model in which the advertiser only pays when a user clicks on the published ad. The advertisements appear on top and to the right of search results.

What are the benefits of PPC advertisements?

The PPC advertisements are designed to attract traffic instantly towards the site. An effectively designed PPC advertisement can derive results with hours or a few days after getting published, which ultimately improves online visibility of a company. A company can make the most of the benefits of PPC marketing, if it is effectively coordinated, thus, it is advisable to avail the pay per click services in Delhi for professional support. 

How does a PPC advertisement designed?

The entire process of designing a PPC advertisement calls for professionalism and knowledge about the ongoing trends. This is why, a company should avail the Best PPC Services in Delhi to get the PPC campaign well-structured.

A company specialized in designing, PPC campaign, would follow following stages to come out a result-driven solutions.

·         Product or services analysis

·         Google AdWords configuration

·         Keyword research

·         Ad copy creation

·         Bid management

·         Ongoing ad optimization

·         Ongoing campaign optimization

How can Martand Technologies help you?

Martand Technologies is an IT company based in New Delhi, specialized in designing comprehensive PPC Advertising Services India. The company is backed by dedicated online marketing experts, who design a campaign while keeping in mind your business or its targeted customers to come up with solutions.

All What You Need To Know About Google Penguin 3.0

Recently, Google has rolled out its all new algorithm- Google Penguin 3.0. With the new update, Google aims to knock down the increasing amount of spam on the internet so as to offer users a better search experience. However, the new update is yet revealed completely, which will be taking place over the next few weeks, but, it is expected that it is going to impact one percent of English search queries. The new version of the penguin is expected to introduce a system which is likely to allow refreshers to happen more frequently. In other words, the Penguin 3.0 seems to be a data refresh.

The all new update is more like a spike than an ongoing change. So, if the new algorithm finds that your website integrates black-hat SEO, then it will be penalized or de-ranked, which will leave you waiting for the next update or refresh to be re-evaluated. If you have not cleaned your site, you are still violating the Google’s Guidelines, and then your ranking will be dropped down.

      

What is the Recovery Process?

Comprehensive Link Audit: You can make use of tools like Linkdetox, Ahrefs, RankWatch, OSE, etc., to audit the link accurately. While doing so, keep following parameters into your mind.

·         Anchor Text Diversity

·         Brand Name Anchor Text Ratio

·         FFA site links

·         Links from same domains

·         Unnatural Links

·         URL patterns of the back links

Link Removal: If you find any bad link, then get it removed by seeking the help of a webmaster.

Focus on content quality: Try to include rich and quality content to the site, over optimizing it for the search engines.

Stop black hat SEO techniques: If your website contains copied, keyword-stuffed content or doorway pages, it will be considered to be violations of the Google Webmaster Guidelines and site will be penalized.

Top Four Reasons Why Entrepreneur Should Not Neglect Pay-Per-Click Advertisements

If you are running your business online, or willing to cater to the demands of tech-savvy masses, then you should not neglect the power of PPC (pay-per-click) advertisements. If you are doing so, then, it will be going to take a toll on your business growth or visibility as well.

Pay-per-click is a form of marketing tool, which is used to promote your product or services on search engines, social media platforms and across the web. These ads are keyword base, cost effective, easily manageable and bring instant traffic to your website. This is why; PPC advertisement enjoys a reputation, when it comes to effective online marketing.

Here are some of the benefits that PPC can bring to you:

No doubt, SEO is the best method to enhance visibility and attain a handsome ranking, but it takes several months to achieve desired results. On the other hand, PPC campaign has potential to attract instant traffic to your website with a few hours

PPC advertisement helps small and newly established business flourish online. Small businesses can place their ads right above the bigger competitors by selecting suitable keywords placement.

PPC advertisements let the business control over what potential visitors see in search results.

Further, this method of marketing lets you control your advertising budgets, which makes it cost-effective method.

Impressed by the benefits of PPC advertisements, and want to begin with a campaign. Then, it is advisable to avail the Best PPC Advertising Services India, to make the most its advantages.

Penalized and sad? Draw content strategy that drives traffic

Have you created a refined content strategy for your website? If no, then you should focus on the following methods that build the right amount of traffic towards your website online. By engaging in the below mentioned process, you will be able to develop powerful promotional strategy that offers steady traffic towards the website, determining online success.

Step 1: Target the audience online. Under the customers better and offer them content that satisfies their needs and demands, thereby building a strong customer base.

Step 2: Cover the niche of the business properly to attract targeted audience. Create keywords that match the needs and demands of the customers online. Deep dive on the long-tail keywords that the audience looks for.

Step 3: Determine the kind of content your audience is looking for. Focus more on content marketing efforts like blogging, visuals, email, webinars, social media etc.

Step 4: Develop an attractive personality of the content on the website that caters the audience actively, giving them a great experience.

Step 5: Set a proper content frequency pattern.

Is your content marketing strategy in place?

With the growing demand of online reputation, content has emerged as a king in the activities of search engine optimization. For your business to achieve desired online results, you have put forth SEO strategies that treat the content as a key component.

Have questions or comment? Get in touch with Martand Technologies- best SEO Company in Delhi.

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